This Workshop facilitation can help ensure the effectiveness of your strategic planning process. An effective process results in well-executed plans Put this unique, practical, approach to strategic planning to work and achieve a winning strategy for your company!!!

Intensive Workshop on November 27th, 2020

Every endeavor or enterprise already has a strategy. These range from some vague sense of the desires of the owner to massive, overly sophisticated master plans so the question is not whether every company needs a strategy, but rather whether the company's strategy needs to be well-thought-out, sound, appropriate and do-able. The answer is self-evident.

Planning and control is a very important aspect of every successful business operation and is actually a continuation of the strategic planning process of the business. For instance, every business must have its business mission statement, and formulate its corporate objectives and long-term strategy to continuously stay in business. However, the objectives must be translated into short term realistic operational plans in order for such plans to materialize. It is through the realization of such short-term operational plans that the long- term plan and c prorate objectives can eventually be achieves.

This Workshop facilitation can help ensure the effectiveness of your strategic planning process. An effective process results in well-executed plans.

Put this unique, practical, approach to strategic planning to work and achieve a winning strategy for your company. You will also achieve knowing that the future of your company is strong - with each passing day getting closer and closer to your ultimate picture of success.

There is no better time to do it than now!!!

Effective Strategic Planning to Organization Workshop


  • Vision statement

  • To educate the participants about the principles and practices of strategic planning

  • To business analyze of current economic conditions. Planning has to be

  • To understand in the issue of a strategic plan and plan a good strategy and inappropriate.

  • Defining objectives and setting expectations

  • Category/Sector Review highlighting current market and consumer trends

  • To prepare a strategic plan for a system and a process

  • To analyze strengths, weaknesses, opportunities and threats (SWOT Analysis) both enterprise class and business units have to be.

  • Competitive Analysis and Opportunity Review

  • To educational programs adapted to the competition and the changes that occur

  • To the participants to understand the strategic management process

  • To analyze the external environment and can lead to real jobs and business Strategic plan can be converted to a scorecard.

YOU WILL LEARN: Why Most Companies Fail at Strategic Planning! - And Why You Won't!

  • How to Create a Great Strategic Team?

  • How to Dominate Your Market?

  • How to Get the Information You Need?

  • How to Measure Key Success Factors?

  • How to Find Your Unique Strategic Competencies?

  • How to Make Good Assumptions?

  • How to Select and Exploit Your Best Opportunities?

  • How to Protect Your Company from Potential Threats?

  • How to Select an Appropriate Strategic Focus?

  • How to Get from Where You Are to Where You Want to Be?

  • How to Best Allocate Your Resources to Meet Your Objectives?

  • How to Most Effectively Make It All Happen?

Activities during:

Work shop: SWOT Analysis

Work shop: PETS Analysis

Work shop: Corporate Strategy, Business Strategy, and Function Strategy

Work shop: Strategy Map

Work shop: Converting vision into performance indicators

Work shop: Balanced Scorecard Indicator (BSC)


CEOs, Managing Directors, General Managers/Directors, Heads, Managers, Advisors and Consultants of:

  • Business Analyst

  • Business Planning

  • Consultant

  • IS/Technical/IT Business Analyst

  • Business System/Product Analyst

  • Process Coordinator/Designer/Specialist

  • Process Improvement

  • HR, Etc.


Asst.Prof Dr. Thaneth Sirikit / Professional Instructor, Consult

DR. Thaneth Sirikit has vast experience in the field of Marketing and not only in the private sector, but also in the academic world. This is shown with his years of sharing knowledge across some of Thailand's well known universities, He has worked with big organizations such as SCG, Toyota Group, Nivea (Thailand), and many others. Dr. Thaneth has even created his own Marketing text books such as "Strategic Management" and "Customer Relationship Management Concept and Implementation." You can also read his articles in marketing magazines such as "Positioning" Dr. Thaneth has experiences in Marketing Management, Strategic Management, Brand Management, Marketing Strategy for CEOs and Leadership Strategy.

D.B.A. (Doctor of Business Administration) Marketing: Professional Instructor, Assistant Professor of Marketing, Doctor of Business Administration (D.B.A.), U.S.A.

++ Certified Professional Marketer

++ Certified Customers in ASIA Relationship Management

++ Special Instructor (Master Degree)

++ Marketing Specialist


+++ Marketing Management

+++ Strategic Management

+++ Consumer Behavior

+++ Brand Management

+++ Customer Relationship Management (CRM)

+++ Customer Relationship Experiences (CEM)

+++ Service Mind

+++ Leadership Strategy

+++ Strategic Brand

+++ Marketing Strategy for CEO

More information, please contact +662 117 3383, +662 050 8151 or email, please Click

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